Three things I wish I’d known before going freelance
Going freelance is a big deal – you’re essentially swapping the luxury of being in full-time employment with becoming your own full-time boss. There are so many things Sanina Kaur, Director of SK Copy Co, has learnt since taking the freelance plunge, and there are many more things she wish she’d know before going freelance.
Five places to post your blogs
According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. But writing blogs is only half of the process, you need to be sharing them far and wide once you’ve published them.
[Guest blog] Pitch Freelance Life Q&A feature
Shortly after launching SK Copy Co, Sanina Kaur was invited by leading Midlands-based recruitment agency, Pitch, to feature in their popular Freelance Life blog series. Discover what she has to say about freelance life.
What’s the big deal about podcasts?
Podcasts have been around for what seems like forever. You tune into them because you find the author and/or the topic appealing, press play or plug in your headphones, and you’re off. However, a new-found appetite for them, which is steadily on the rise, means they’re fast-becoming the new darling of content marketing.
What’s it like to work with SK Copy Co?
What’s it really like to work with SK Copy Co? When you’ve given us a brief to write your next blog, brochure, email, e-newsletter, press release or press pack, and aren’t sure what to expect because you’ve not worked with us before? Wonder no more because this blog reveals all…
How to beat writer’s block
There are times when writer’s block, brain freeze, whatever you want to call it, kicks in, and you’re sat there staring at your screen for what feels like days. Writer’s block happens to the best of us, at any time, professional content writers included. Here are some of the things we do to avoid and overcome it when it does strike.
Ideas for keeping your blog posts fresh and interesting
There’s a knack to providing a steady drip-feed of content your target audience wants to read. Mixing things up a bit by making sure your blogs don’t follow the same format helps them stay fresh and interesting. Here are 15 different ways you can package up your blog content so it’s always appealing.
The Freelance Files: ‘Work-life balance, where are you?’
Over a year ago, Sanina Kaur, Director of SK Copy Co, decided to cut the cord and fly full-time freelance as a content writer and PR consultant. ‘I’m doing it for the work-life balance,’ she told her colleagues, friends and family back then. And it was true, one of the main reasons she decided to go it alone was because she wanted to get some sort of work-life balance into her life, once and for all.
Ten reasons to blog
When it comes to content marketing, blogs are right up there in the copy production ranks. They’ve always been up there, but now they’re really up there. That’s because content is massive these days, with an increasing number of marketers ploughing much more of their time, focus and effort into content creation than ever before. Content truly IS king.
Want to up your content game, but haven’t got time? Get a ghostwriter
Contrary to popular belief, ghostwriters aren’t just used by celebs and don’t just belong in the world of literature. These days, they’re being used by an increasing number of businesses who want to up their content game, but don’t have the time or resource to do it. For instance, we ghostwrite blogs and thought leadership articles for several clients every month.