Thomas Guise is a leading, independent regional law firm with offices in Studley, Worcester, Malvern and London. It is also a leading firm in the Legal 500 2015.

The requirement

Each year, UK divorce rates tend to rise. In recognition of this national trend and to provide practical help and support to its clients, Thomas Guise wanted to produce an educational piece of content that would help people going through the divorce process.

The content

After interviewing the client and conducting my own desk research, I produced a short eguide that summarises the main issues relating to divorce proceedings.

The aim of the guide was to provide the reader with relevant and useful information, which is why I chose to structure the content using easy-to-digest tips as opposed to chunks of information.

The results

The guide provides people with the right balance of information. The details aren’t too jargony, are clear and concise and, more importantly, provide practical, relevant advice that can be easily referred to and shared.

* I worked as senior copywriter/senior content manager on this client alongside the team at Cognition.