1. Freelance B2B & B2C copywriter with 20+ years’ experience.
‘Sanina Kaur is the ‘SK’ in SK Copy Co. She’s a freelance copywriter with a quick-thinking journalist’s brain and results-driven PR background.’
About Sanina (in her own words)
Trained writer + journo brain + PR instincts = SK Copy Co
I’m a former print and broadcast journalist and senior PR professional-turned-copywriter with more than 20+ years’ writing experience.
I’ve been writing since the age of 17, when I first started out as a trainee reporter at my local newspaper.
Six years later, I swapped newsrooms for Solihull Council’s and then Worcestershire County Council’s corporate comms teams. And then six years after that, I was a Senior Account Manager at some of the biggest and best agencies in the Midlands for clients, including PwC, Westfield, Arriva Buses, Harvester and Papa John’s Pizza.
Throughout it all, I was still writing. And I’m still writing more than two decades later for businesses, agencies and individuals across a variety of sectors and for clients, including Holland & Barrett, HomeServe, Stagecoach Midlands, Midlands Aerospace Alliance, University of Birmingham and Co-op.
Journalism, content marketing, PR and inbound marketing, I tick all of these boxes.