Six years ago, our Director, Sanina, decided to leave the world of employment after 18 years and set up SK Copy Co. And she’s so glad she did. Because she hasn’t looked back. Here, we celebrate this special milestone (and share our pick of the best freelancing tips we’ve learnt over the last six years).

On March 28, 2016 copywriting agency and PR agency, SK Copy Co was born. The company has gone from strength-to-strength over the last five years. This is our story so far…

Sanina Kaur, Director of SK Copy Co, is one of several business professionals across the Midlands, who provides Birmingham City University students with dedicated mentoring support.

There’s a knack to providing a steady drip-feed of content your target audience wants to read. Mixing things up a bit by making sure your blogs don’t follow the same format helps them stay fresh and interesting. Here are 15 different ways you can package up your blog content so it’s always appealing.

Not content with being the go-to source of information, Google has stepped things up a gear by improving its current feed so that it’s based on people’s interests. From our current hobbies, to our last train or car journey, Google has plenty on each and every one of us. Just think about all of those searches you’ve carried out over the years. Makes you think, doesn’t it?…

Blogging is a great way to gain credibility. Over time, it helps position you as the voice of authority within your area of expertise. It’s a really valuable way of standing out to readers without giving them the hard sell. Blogging also gives people a behind-the-scenes glimpse of your business, the type of organisation you are, your culture and your values.