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What's on our mind right now...

Marketing moves fast, and staying on top of the latest developments isn’t easy. Trust us, we know. We live and breathe this stuff every day.

This is where we share what we’re seeing: the freshest thinking in content marketing, PR and awards, carefully curated and, when we can’t help ourselves, commented upon. All so you can make smarter decisions and generate the results that matter.

Dip in whenever it suits you. You’ll find insider tips, honest takes, practical advice and the latest updates from us.

No fluff, no filler. Just good marketing thinking. The kind that might just earn a permanent spot in your bookmarks.

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SK Copy Co’s commitment to mentoring future talent

Getting into the world of marketing has always been competitive, which is why our Director, Sanina, became a...
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[Podcast interview] The benefits of PR for small businesses

Sanina was recently invited to be a guest speaker on the popular A Measure of Marketing podcast, which...
the-press-awards-2025-judge

SK Copy Co Director ends the year on a high with third judging invitation

Twelve months on from launching The Awards Clinic, our Director, Sanina, has continued to strengthen her awards expertise...
the-palliative-care-awards-2024

How to impress the judges (my top 5 tips after judging The Palliative Care Awards)

Earlier this week, our Director, Sanina, had the pleasure of being a judge for The Palliative Care Awards....
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SK Copy Co provides local football club with sponsorship helping hand

Here at SK Copy Co, we’re always keen to give back and help others as much as we...
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Introducing – The Awards Clinic

At the end of every awards ceremony, there are winners and there are losers. The Awards Clinic is...
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Content repurposing: We share our views with Vimeo

Content repurposing is a content marketing technique that keeps on giving to organisations sector-wide. Our Director, Sanina, shares...
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Copywriting agency insight: The Work Crowd December 2022 interview

Our director, Sanina, has been running SK Copy Co for more than six years. Overall, she's spent 20+...
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5 years for SK Copy Co (& 5 tips for freelancers)

On March 28, 2016 copywriting agency and PR agency, SK Copy Co was born. The company has gone...
SK-Copy-Co joins-Birmingham City-University’s-professional-mentoring-programme

SK Copy Co joins Birmingham City University’s professional mentoring programme

Sanina Kaur, Director of SK Copy Co, is one of several business professionals across the Midlands, who provides...
SK-Copy-Co-goes-back-to-classroom-for-PR-guest-speaker-session

SK Copy Co goes back to the (virtual) classroom for PR guest speaker session

Having spent more than two decades working in PR, our Director, Sanina Kaur, knows only too well that...
how-to-write-readworthy-blogs

[Guest post] How to write readworthy blogs

Believe it or not, blogs are a great way of communicating with your audience during the COVID-19 pandemic....
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