On March 28, 2016, copywriting agency and PR agency, SK Copy Co was born. It’s the first day Sanina Kaur stopped officially working for employers, which she’d done for 18 years, and switched on her computer as the Director of SK Copy Co. Back then, she had one main retained client and a cluster of Read More

We’re really passionate about helping future copywriters, PR professionals and digital marketers carve out a great career for themselves. While we may not be able to give them a job at SK Copy Co central at present because the team’s already expanded considerably over the last few months, we can take the time to share Read More

Are you planning to use the lockdown to take part in some online learning? This blog lists free online copywriting courses & training you can study now.

Are you looking for copywriting, PR or social media support and are considering using SK Copy Co? This blog is designed to help you make up your mind by listing the 3 key reasons why you should choose SK Copy Co.

We grow up being told cheating’s not the right thing to do. On the whole, this is very true. But in some circumstances, it’s ok to break the rules a teeny tiny bit every now and then and ‘cheat’ at some things, such as making sure your copy is spot on. Not everybody’s a writer Read More

I never set out to become a freelancer. I happily worked for employers in both the private and public sector for almost two decades. Then, around 2.5 years ago, I decided I needed a change, one that didn’t involve working for another PR or marketing agency or going in-house again. So, I decided to go Read More

Have you come across the phrase ‘repurposing?’ Well in the world of content marketing, us copywriters use it a lot and we do it a lot too. Repurposing content involves recycling existing content and giving it a new lease of life. It applies to all different types of copy and can be as simple as Read More

Yikes! This month (March), I’ll have been writing for more than 20 years, 21 to be precise. Where has the time gone? Too fast, I can tell you that for nothing. Has it really been 20+ years since I first started out as an intrepid trainee newspaper reporter with my trusty notepad and pen? When Read More

Blogs are a big deal for businesses these days. According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. Blogs aren’t just advantageous for your on-going lead gen either, they can help drive traffic to your Read More

So, what’s it like to work with me? Well, my website says that I’m friendly, reliable and easily accessible. It also says that I produce high quality copy at highly competitive rates and that I can turn copy around quickly, thanks to my journalism background. But that’s what my website says, what’s it really like Read More