Are you planning to use the lockdown to take part in some online learning? This blog lists free online copywriting courses & training you can study now.

Are you looking for copywriting, PR or social media support and are considering using SK Copy Co? This blog is designed to help you make up your mind by listing the 3 key reasons why you should choose SK Copy Co.

We grow up being told cheating’s not the right thing to do. On the whole, this is very true. But in some circumstances, it’s ok to break the rules a teeny tiny bit every now and then and ‘cheat’ at some things, such as making sure your copy is spot on. Not everybody’s a writer Read More

I never set out to become a freelancer. I happily worked for employers in both the private and public sector for almost two decades. Then, around 2.5 years ago, I decided I needed a change, one that didn’t involve working for another PR or marketing agency or going in-house again. So, I decided to go Read More

Have you come across the phrase ‘repurposing?’ Well in the world of content marketing, us copywriters use it a lot and we do it a lot too. Repurposing content involves recycling existing content and giving it a new lease of life. It applies to all different types of copy and can be as simple as Read More

Yikes! This month (March), I’ll have been writing for more than 20 years, 21 to be precise. Where has the time gone? Too fast, I can tell you that for nothing. Has it really been 20+ years since I first started out as an intrepid trainee newspaper reporter with my trusty notepad and pen? When Read More

Blogs are a big deal for businesses these days. According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. Blogs aren’t just advantageous for your on-going lead gen either, they can help drive traffic to your Read More

So, what’s it like to work with me? Well, my website says that I’m friendly, reliable and easily accessible. It also says that I produce high quality copy at highly competitive rates and that I can turn copy around quickly, thanks to my journalism background. But that’s what my website says, what’s it really like Read More

So, you’ve been tasked with writing the next post for your company blog, how do you feel about it? Hopefully, you’ve got plenty of ideas you can’t wait to crack on with and you can get your piece written in no time at all. Job done until the next time. However, it’s not always plain Read More

  Knowing what to blog about can be a real headache, especially if you’re putting out several new blog posts a week. Before you know it, you or one of your team are staring at their screen once again wondering what to blog about this time around. It can be a real chore, particularly if Read More