How to beat writer’s block
There are times when writer’s block, brain freeze, whatever you want to call it, kicks in, and you’re sat there staring at your screen for what feels like days. Writer’s block happens to the best of us, at any time, professional content writers included. Here are some of the things we do to avoid and overcome it when it does strike.
Ideas for keeping your blog posts fresh and interesting
There’s a knack to providing a steady drip-feed of content your target audience wants to read. Mixing things up a bit by making sure your blogs don’t follow the same format helps them stay fresh and interesting. Here are 15 different ways you can package up your blog content so it’s always appealing.
Why Google is getting personal with its new feed
Not content with being the go-to source of information, Google has stepped things up a gear by improving its current feed so that it’s based on people’s interests. From our current hobbies, to our last train or car journey, Google has plenty on each and every one of us. Just think about all of those searches you’ve carried out over the years. Makes you think, doesn’t it?…
Practical advice for mastering the dreaded media sell-in
Whether you’re new to PR or are a seasoned pro, there’s one part of the job most people find particularly daunting, and that’s the dreaded media sell-in. As with most things, the more you do them, the more comfortable you are doing them. However, for many PR professionals, this isn’t the case when it comes to media pitches.