How to cheat your way to error-free content
We grow up being told cheating’s not the right thing to do. On the whole, this is very true. But in some circumstances, it’s ok to break the rules a teeny tiny bit every now and then and ‘cheat’ at […]Read more
What’s the purpose of repurposing content?
Have you come across the phrase ‘repurposing?’ Well in the world of content marketing, us copywriters use it a lot and we do it a lot too. Repurposing content involves recycling existing content and giving it a new lease of […]Read more
Five places to post your blogs
Blogs are a big deal for businesses these days. According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. Blogs aren’t […]Read more
What’s the big deal about podcasts?
This time last year, I never gave podcasts a second thought. In fact, I don’t think I’ve ever given podcasts a second thought. What a difference a year can make because now, podcasts are the ‘in’ thing, they’re everywhere and […]Read more
What’s it like to work with SK Copy Co?
- content, content writer, copy, copywriter, copywriting, freelance, freelance content writer, freelance copywriter, freelancing, PR
So, what’s it like to work with me? Well, my website says that I’m friendly, reliable and easily accessible. It also says that I produce high quality copy at highly competitive rates and that I can turn copy around quickly, […]Read more
How to beat writer’s block
So, you’ve been tasked with writing the next post for your company blog, how do you feel about it? Hopefully, you’ve got plenty of ideas you can’t wait to crack on with and you can get your piece written in […]Read more
Ideas for keeping your blog posts fresh and interesting
- blog, Blogging, content, content strategy, content writing, copywriting, digital copywriting, digital marketing, writing
Knowing what to blog about can be a real headache, especially if you’re putting out several new blog posts a week. Before you know it, you or one of your team are staring at their screen once again wondering […]Read more
Why Google is getting personal with its new feed
- content, content strategy, copywriting, digital copywriting, digital marketing, online content, SEO
With most queries these days being answered with ‘I’ll Google it’, it’s fair to say that search giant, Google, is pretty much engrained in most people’s brains. However, not content with being the go-to source of information, Google has stepped […]Read more
Ten reasons to blog
- blog, Blogging, content, content marketing, content strategy, copywriting, digital copywriting, Inbound marketing, online content
When it comes to content marketing, blogs are right up there in the copy production ranks. I mean, they’ve always been up there, but now they’re really up there. That’s because content is massive these days, with an increasing number […]Read more
Three signs it’s time to outsource your content writing
Have you found yourself umming and ahing about whether or not you should outsource your content writing? Tricky decision, isn’t it? On the one hand, if you were to outsource, then you wouldn’t have to worry so much about […]Read more