[Guest post] How to write readworthy blogs
Believe it or not, blogs are a great way of communicating with your audience during the COVID-19 pandemic. But can you guarantee yours are going to get read? This article, written especially for Next Level, reveals how to write readworthy blogs.
Five places to post your blogs
According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. But writing blogs is only half of the process, you need to be sharing them far and wide once you’ve published them.
How to beat writer’s block
There are times when writer’s block, brain freeze, whatever you want to call it, kicks in, and you’re sat there staring at your screen for what feels like days. Writer’s block happens to the best of us, at any time, professional content writers included. Here are some of the things we do to avoid and overcome it when it does strike.
Ideas for keeping your blog posts fresh and interesting
There’s a knack to providing a steady drip-feed of content your target audience wants to read. Mixing things up a bit by making sure your blogs don’t follow the same format helps them stay fresh and interesting. Here are 15 different ways you can package up your blog content so it’s always appealing.
Ten reasons to blog
When it comes to content marketing, blogs are right up there in the copy production ranks. They’ve always been up there, but now they’re really up there. That’s because content is massive these days, with an increasing number of marketers ploughing much more of their time, focus and effort into content creation than ever before. Content truly IS king.
The business case for blogging
Blogging is a great way to gain credibility. Over time, it helps position you as the voice of authority within your area of expertise. It’s a really valuable way of standing out to readers without giving them the hard sell. Blogging also gives people a behind-the-scenes glimpse of your business, the type of organisation you are, your culture and your values.