- Apr 19
- Sanina Kaur
- 0
How to write readworthy blogs
Blogs are a great way of communicating with your audience right now. But can you guarantee yours are going to get read? This article explains how to write readworthy blogs.
Read more- Apr 15
- Sanina Kaur
- 0
Lockdown learning: Free online content training
Are you planning to use the lockdown to take part in some online learning? This blog lists free online copywriting courses & training you can study now.
Read more- Mar 25
- Sanina Kaur
- 0
Five-minute focus on voice search
Voice search marketing, also known as voice search optimisation, does exactly what it says on the tin – provides online search results based on voice queries. Voice searches are carried out using voice recognition technology, such as Google Assistant, Amazon […]
Read more- Apr 30
- Sanina Kaur
- 0
What’s the purpose of repurposing content?
Have you come across the phrase ‘repurposing?’ Well in the world of content marketing, us copywriters use it a lot and we do it a lot too. Repurposing content involves recycling existing content and giving it a new lease of […]
Read more- Jan 25
- Sanina Kaur
- 0
Five places to post your blogs
Blogs are a big deal for businesses these days. According to HubSpot, companies that blog 11 or more times a month, generate almost three times more traffic than those who never blog or post just once a month. Blogs aren’t […]
Read more- Dec 10
- Sanina Kaur
- 0
What’s the big deal about podcasts?
This time last year, I never gave podcasts a second thought. In fact, I don’t think I’ve ever given podcasts a second thought. What a difference a year can make because now, podcasts are the ‘in’ thing, they’re everywhere and […]
Read more- Sep 21
- Sanina Kaur
- 0
Ideas for keeping your blog posts fresh and interesting
Knowing what to blog about can be a real headache, especially if you’re putting out several new blog posts a week. Before you know it, you or one of your team are staring at their screen once again wondering […]
Read more- Aug 03
- Sanina Kaur
- 0
Why Google is getting personal with its new feed
With most queries these days being answered with ‘I’ll Google it’, it’s fair to say that search giant, Google, is pretty much engrained in most people’s brains. However, not content with being the go-to source of information, Google has stepped […]
Read more- May 22
- Sanina Kaur
- 0
Ten reasons to blog
When it comes to content marketing, blogs are right up there in the copy production ranks. I mean, they’ve always been up there, but now they’re really up there. That’s because content is massive these days, with an increasing number […]
Read more- Apr 24
- Sanina Kaur
- 0
Want to up your content game, but haven’t got time? Get a ghostwriter
What springs to mind when you think about ghostwriting? Is it something ghoulish and eerie or perhaps the phrase conjures up images of autobiographies, book-signings or fictional novels? Contrary to popular belief, ghostwriters aren’t just used by celebs and don’t […]
Read more
